Q1 — 2018 :
Chapter 03
The Business of Aging
The Longevity Opportunity
Paul Irving
November 08, 2018

As the global population ages, new consumer opportunities and markets will emerge. Every company should have a strategy for tapping into the needs, wants, and buying power of older customers. Paul Irving writes about the potential of the Longevity Economy in this second article in the Harvard Business Review. Find the full article here.

Q1 — 2018 : Chapter 03 > The Longevity Opportunity by Paul Irving